Wild seafood and organics purveyor invites everyone to compete in the multi-sport event in Bellingham, WA on September 19, 2015.
BELLINGHAM, Wash., July 8th, 2015—Recreation Northwest announces that Vital Choice will again be the title “sponsor” of the 2015 Bellingham Traverse, a multi-sport relay race that celebrates Bellingham, Washington’s outdoor recreation opportunities and vibrant culture of community. The event, which draws locals and visitors alike, takes place on September 19, 2015.
Vital Choice, the region’s leading provider of sustainable wild salmon and seafood, organic foods and nutritional supplements, support’s Recreation Northwest in its efforts to promote good health, stewardship of public lands and fun.
Bellingham Traverse Celebrates Salmon
The Vital Choice Bellingham Traverse celebrates the life cycle of the wild salmon, with a symbolic tribute to the natural and urban challenges of their journey through life:
- Families, friends and local companies form Chinook (solo), Coho (tandem) and Chum (relay) teams to challenge themselves and cheer each other on.
- The rugged course highlights the City of Bellingham’s scenic parks, winding trails and open waterways, with a 5.5-mile Greenways Run, 6-mile Mountain Bike, 18-mile Road Bike, 3.4-mile Trail Run, 3.6-mile Paddle and .65-mile Team Trek.
- Participants range from hard-core competitors to those in costume, focused on fun, and everyone celebrates with a pint of Traverse Ale at the Boundary Bay Brewery Finish Line!
Focus on Stewardship
Recreation Northwest organizes the Bellingham Traverse to promote community through a race that’s become a beloved Bellingham event, and to support its stewardship programs, including the Fairhaven Park Trail Project. As Title Sponsor, Vital Choice is a natural fit, with values that closely align with those of Recreation Northwest. Both organizations value health and nutrition, stewardship of public lands, and investing in the local recreation economy.
As part of Vital Choice’s support for stewardship efforts led by the Bellingham Traverse, the company will be making a $2,500 donation to the Nooksack Salmon Enhancement Association.
“Vital Choice is proud to be the title sponsor of the Bellingham Traverse. It’s a great community event that’s right in line with with our mission of promoting health for our customers and supporting our salmon resource, upon which we depend,” said Randy Hartnell, Founder and President of Vital Choice. “Our company team greatly enjoys participating in the Traverse, as well.”
“It’s great to see how Vital Choice, a local, sustainably-focused company, supports wild salmon, as well as the health and well-being of its employees and customers,” said Todd Elsworth, Executive Director of Recreation Northwest. “Recreation Northwest greatly values our partnership and we’re so excited that Vital Choice is hooked on the Bellingham Traverse!”
To learn more about Recreation Northwest, visit http://www.recreationnorthwest.org or call 360-739-8458.
About Recreation Northwest
Recreation Northwest is a Bellingham, Washington–based nonprofit organization dedicated to promoting outdoor recreation, and bringing people together to enjoy, preserve and improve the places where we play. Through partnerships with local businesses and organizations, we work to raise awareness of our public green spaces and their inhabitants, including one of the Northwest’s most revered symbols—the salmon. Recreation Northwest produces Bellingham Traverse; the Quest Adventure Races; the Race Directors Summit; and the Recreation Northwest EXPO. Learn more at recreationnorthwest.org.
About Vital Choice
Before founding Vital Choice in 2001, Northwest Washington native Randy Hartnell spent more than 20 years as a commercial fisherman in Alaska.
Today, Vital Choice, a Certified B Corporation, is the leading source for fast home delivery of the world’s finest wild Alaskan seafood, whole-food supplements, and organic fare. Vital Choice foods are the purest available, always sustainably harvested from healthy, well-managed wild fisheries and organic farms.
The company’s products are recognized for their superior taste and health benefits, and endorsed by leading health and wellness experts, including physicians specializing in nutrition, pediatrics, and integrative health care.
For more about Vital Choice Wild Seafood & Organics, please visit http://www.vitalchoice.com.
As Executive Director of Recreation Northwest, Todd promotes outdoor recreation and brings people together to enjoy, preserve and improve the places where we play.